Snaps

Problem Statement, Market Research & Fit

Event organizers in Web3 are under pressure to generate engaging, authentic media. Traditional photography often feels staged, expensive, and disconnected from the social media vibe audiences want. Meanwhile, attendees already capture the most authentic moments, but their photos are frequently reposted by organizers without credit.

Authenticity is now a core value for communities: over 50% of consumers cite authenticity as the #1 factor in trusting a brand (Sprout Social). User-generated content (UGC) consistently outperforms polished advertising and builds stronger community sentiment. For event organizers, redirecting part of their media budgets to reward attendee photos unlocks both fair attribution and the organic engagement that social feeds thrive on.

Solution: Snaps

Snaps (Github) is a Base mini app that lets organizers crowdsource event photos and reward creators on-chain.

• Organizers create an event, set a bounty per selected photo, and open submissions.

• Attendees upload as many photos as they like; each submission is an on-chain transaction stored on IPFS.

• For up to a month after the event, organizers select photos to reward. Contributors are paid automatically, and organizers receive full-resolution downloads with copyright rights.

• All submissions, rewarded or not, appear in a public gallery wall available for one month to showcase community perspectives.

[ETHWarsaw] Business strategy, see Gallery (4th picture)

[Golem] Golem db integration: 
https://github.com/nijoe1/snap/tree/main/app/api/golem
https://github.com/nijoe1/snap/blob/main/lib/storage/GolemDbAdapter.ts

[Base] See app on Base: https://wallet.coinbase.com/post/0xcb173d7848214513ad65d559489af181e70628a5

Architecture

• Base MiniKit SDK: front-end UI, wallet integration, and transactions

• Pinata/IPFS: decentralized storage for uploaded images

• Golem DB: event data, photo metadata, and tags

Future Plans

• Public browsing and tipping for creators (available to non-event organizers to repost and tip)

• AI-powered auto-tagging for easier categorization and curation

• Reputation scores for both organizers and contributors

• DRM-protected displays to limit screenshotting of unrewarded images

• Verified pro tiers with additional fees for professional photographers

• NFT minting of all submissions to resolve copyright disputes

Business Model

• Platform fee: % cut on each rewarded photo (via multisig split with creator)

• Incentives for early organizers and contributors, like a reduced % platform fee

• Dynamic pricing: community likes increase photo value and organizer payout

• Premium hosting: option for organizers to keep gallery walls live beyond one month

Go-to-Market Strategy

Snaps will pilot at major Web3 events, starting with Devconnect in November. Live submissions and instant on-chain rewards create buzz during the event itself, while gallery walls amplify engagement after.

To promote Snaps as a tool for event organizers, there will be partnerships and in-platform integrations with event platforms like CryptoNomads and Luma.

To maximize reach, Snaps will integrate reposting flows directly to Farcaster, X, and to grow the pie, eventually Instagram, TikTok etc.