1. PROJECTS QUESTIONSAnswers to question in this chapter are mandatory! | |
Please describe the proposed solution: Marduk is a scalable Digital Sales and Onboarding Platform tailored for banking, insurance, telco and other regulated industries. It acts as an online marketplace - where businesses can sell their products by configuring approval and onboarding flows while customers of those businesses can signup, browse for the product that fits their needs and apply for it. E.g. banks can sell account opening, cards and loans while new-to-bank customers can purchase these products. Its reusable components and no-code design ensures quick, compliant and low cost development and publishing of new product approval flows. Server-driven UI ensures that this can be accomplished without the need to code, build and deploy new apps or app updates Compliance and security of KYC and contract signing process are ensured with out-of-the-box modules for multilayered Customer Identity Verification and Qualified Electronic Signature (QES). These modules can have different implementations (and background integrations) depending on the country - to meet local compliance requirements (Banking and AML regulation related to KYC, Trust Service provider/s certified by the state). Businesses may have decision logic and data in their IT systems - these can be integrated within Marduk’s product approval flows via REST APIs (e.g. blacklist checks, credit worthiness, unpaid telco bills). Additionally, Marduk provides business specific modules for onboarding which can support industry and product specific use cases, such as:
Key functionalities from businesses perspective:
Key functionalities from customer perspective:
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In which stage of the development is your idea? Early stage of development. Prototype is available for presentation of certain functionalities, such as:
| How does your idea contribute to the improvement of financial services in Western Balkans 6 region? Next to productivity gains, digital transformation is of crucial importance for economic recovery and growth. However, there are several challenges preventing countries of Western Balkan region from reaping the full impact of digital transformation:
These result in uneven digital adoption across the private and public sector. Marduk is designed as a platform which significantly reduces technical and financial burden from businesses to develop needed secure and compliant solutions, while providing quick time-to-market for online product sales and customer onboarding. This approach facilitates higher adoption rate for online sales and accelerates migration towards digital channels. Resulting migration leads to overall better experience, reduces cost of operations and customer acquisition. It enables transformation from tellers to sellers (from repeated actions to advisory roles) - which again benefits both customers and businesses. |
What technologies does your idea rely on (please also specify programming languages and frameworks)? eKYC based on combining:
eID and Trust Services - Qualified Electronic Signature valid in Montenegro Frontend
Backend
| How does your idea contribute to the fraud and cybercrime prevention? Marduk provides the customer identity verification process which is fast, transparent and secure. It is based on multiple verification steps which combined significantly mitigate the risks of false identity verification.
Finally, authentication and contract signing are secured with Trust provider services, which are compliant with eIDAS and state regulation. Platform implements multi-layered security with - obfuscation, security code review and penetration testing, App Check, root check and other security controls. Customer data is stored and managed in line with GDPR and local regulations. It is encrypted in transit (HTTPS) and at rest. By using Marduk, businesses get necessary data security out-of-the-box without the need to develop it themselves. Platform ensures that comprehensive customer identification and verification procedures are fully observed - which mitigates the risks of internal and external fraud. |
Describe the activities of team members so far from this Hackathon’s topic domain.: Sasa - Product development. Frontend and Backend software development.
Filip - Frontend and Backend software development.
Matija - SaaS Sales & Technical Account Management
| How would you use the funds received from the prize fund? Invest 100% of the prize in the development of the product to the point of reaching Proof of Concept. Funding:
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2. BUSINESS MODEL CANVASAnswers to question in this chapter are not mandatory. If you want your project description to be of better quality, we recommend that you answer as many questions as possible. | |
KEY PARTNERSPartners supporting key functionalities of the platform:
Partners supporting onboarding flows (delivering products to customers):
Other partners:
| KEY ACTIVITIES
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KEY RESOURCES
| VALUE PROPOSITIONS
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CUSTOMER RELATIONSHIPS
| CHANNELS
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CUSTOMER SEGMENTS
| COST STRUCTURE
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REVENUE STREAMSPlatform is free of charge for customers - consumers of regulated services, while Businesses pay:
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