When organizations decide to plan a hackathon, one of the most common questions we hear is: "What should we do after the event?". If you have the same dilemma, this post-hackathon guide will help you.First and foremost, your strategy should include a post-event survey form the start in order to collect feedback, as well as a heartfelt message of thanks. To be successful, you will also need to collect data and conduct a post-hackathon retrospective.<img src="https://taikai.azureedge.net/AVVh2gzdTMMmPoiB1qzJZ1MmpZRXNXg3QU9zN2NU_aA/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy8wZmNhMWM4MC02Y2NlLTExZWQtYWUxMC01N2I5NjgxMzg5YjBwb3N0IGhhY2thdGhvbiBndWlkZS5wbmc" style="width:800px" class="fr-fic fr-dib" />Table of contents<pre>Sending a thank you note
Post-hackathon NPS Survey 
Gathering evidence from media and social media
Making a post-hackathon retrospective
Sharing the evidences 
Starting a POC or an MVP </pre><h3>Send a thank you note to everyone 🗒️ </h3>Now that your hackathon has ended, it is appropriate to send a thank you note to everyone who collaborated and participated. This includes:<ul><li>Participants, of course; </li><li>Mentors; </li><li>Judges; </li><li>Co-organizers; </li><li>Sponsors;</li><li>And volunteers.</li></ul>Ideally, you should have different messages for each of these stakeholders. After all, everyone had different responsibilities at your event. However, you can narrow your message by including:<ul><li>Sincere appreciation for the effort, emphasizing the importance of the work of the participant, mentor, judge, co-organizer, sponsor, or volunteer; </li><li>One or two motivational phrases encouraging the person to keep track of open job opportunities and to attend other company events; </li><li>A brief mention and congratulations to the winners;</li><li>An invitation to take part in the hackathon survey. </li></ul>Here's an example of what you could write to participants:<pre>Dear [name of the person],

We are grateful for the dedication and effort you put into your project. You have overcome many challenges and we are proud of your accomplishments.

We hope you enjoyed the [name] hackathon as much as we did! It was fun, exciting, and challenging at the same time.

Before you go, please let us know your thoughts on the event by completing a brief survey. It will only take you 5 minutes.

We would also appreciate it if you could let us know your thoughts about the event by completing a brief survey. It will only take you 5 minutes.

Keep on rocking,

[company name] team</pre> <h4>Send a personal message to the winners 📨 </h4>This message is also a chance to inform winners of the next steps. You can spell out how the project's owners need to proceed in order to get the prize.For instance, if part of the award was an internship program, tell them what they have to do from this point on (who they should talk with, what papers they should submit, etc.).<blockquote>👉 Learn <a href="https://taikai.network/en/blog/how-to-promote-a-hackathon" target="_blank">how to promote a hackathon: 5 steps to attract participants</a>.</blockquote> This personalized message is also essential, particularly if your company wishes to turn the project prototype into an MVP (minimum viable product). After all, isn't it fair (and necessary) that at least some of the participants participate when the project becomes a reality? <h3>Post-hackathon NPS survey 👍 </h3>Setting up an NPS survey is also extremely helpful to measure your hackathon performance. You might be thinking that conducting a survey is pointless, but people actually love giving their feedback.For optimal response rates, your survey should take no longer than 5 minutes to complete.A Net Promoter Score (NPS) is usually a method of measuring customer satisfaction. It is built around simple questions that are supposed to be answered on a scale of 1 to 10. It's as simple as that. But don't forget to leave room at the end for an open-ended question.Finally, based on their average responses, you can divide your respondent into three groups:<img src="https://taikai.azureedge.net/vUT8HL86y0hsv6C5uD9E5eIwpN3c4iS2M2ArHQgc9ds/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy9hNjQzYjEzMC02NzQyLTExZWQtYTY2OC1mNzgwOWVmY2NmMDBucHNudW1iZXJzLmpwZw" style="width:800px" class="fr-fic fr-dib" />Image Source: <a href="https://inevent.com/blog/others/nps-for-events-why-its-crucial-how-to-apply.html" target="_blank">InEvent</a><a href="https://inevent.com/blog/others/nps-for-events-why-its-crucial-how-to-apply.html" target="_blank"></a><ul><li>Detractors are dissatisfied customers who may become a threat to your brand. So, try to improve the event experience as much as possible to avoid this.</li><li>Neutral respondents may not recommend your hackathon because their experience was not remarkable. </li><li>Promoters are pleased, and they are likely to become <a href="https://taikai.network/en/blog/importance-brand-ambassadors" target="_blank">brand ambassadors</a>. Consider including an ambassador program in your brand strategy if you don't already have one.</li></ul><blockquote>👉 Discover the <a href="https://taikai.network/en/blog/importance-brand-ambassadors" target="_blank">importance of brand ambassadors</a> for your business.</blockquote><h4> </h4><h4>How to measure your final NPS?</h4>You will be able to calculate an average of your hackathon satisfaction using the following formula:<pre>% promoters – % detractors = % NPS</pre><h3>Gathering evidence from the press and social media</h3>Aside from conducting feedback research (NPS), a critical task is gathering evidence on what people said about your event and when and where they mentioned your hackathon.To begin, you must do what journalists and public relations professionals refer to as clipping: select, collect and analyze news about your company or hackathon published in various media outlets. If you don't have the budget for a news monitoring company, delegate this data analytics to someone on your team.Additionally, if you had a great pre-hackathon strategy, chances are you told participants to use a hashtag related to your event on social media. Now is an opportune time to take measurements and analyze the results:<ul><li>What people said about your event and how many times your hashtag was used;</li><li>How many people shared your event announcement post, live broadcasts, and/or relevant hackathon links?</li><li>Collect photos, prints, and relevant conversations about your brand and event on various social media platforms; </li><li>Engagement metrics: determine how many likes, clicks, comments, and favorites you received when you or hackathon sponsors shared information about the event.</li><li>How many people interact with your brand during the active event period, compared with other non-event periods; </li><li>Audience growth rate: monitor how much your social media base (number of followers) has grown since the event was first announced; </li><li>Bounce rate: the percentage of users who clicked on your link, visited a single page and left. A huge bounce rate it’s a sign that your destination page/landing page (or even your event) isn’t interesting enough. </li></ul>There are several <a href="https://www.meltwater.com/en/blog/top-social-media-monitoring-tools" target="_blank">social media monitoring</a> tools that you can use to assist you. Compiling all of this data and information will be critical for your team to reflect on the hackathon experience. Also, it will be useful not only for planning future events but for showing the event results to your stakeholders. <h3>Run a post-hackathon retrospective!</h3>Once you've gathered all of the hackathon records (number of teams, total participants, mentorships provided, etc.) and combined them with the evidence collected, it's time to conduct a post-hackathon retrospective.Gather your team to reflect on the event experience internally. The idea is that by working together, you can figure out what worked and where you can improve.You can talk about a variety of topics, such as:<ul><li>Process and procedures; </li><li>Determining whether the target audience has been reached;</li><li>The quality of the projects submitted and if they met the expectations;</li><li>The quality of mentorships and the jury when evaluating projects; </li><li>Teamwork, and so on.</li></ul>The use of post-its is an excellent brainstorming tool in this case. <a href="https://www.mural.co/" target="_blank">Mural</a> can be used if your team works from home. Here's an illustration:<img src="https://taikai.azureedge.net/19ts3B5jKMQPWIGAKcB7xuFcOOLo2NR_cpGGtcFKy2o/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy83MDA1OWJkMC02NzRhLTExZWQtYTY2OC1mNzgwOWVmY2NmMDBtdXJhbC5qcGc" style="width:815px" class="fr-fic fr-dib" />The retrospective report should indicate: <ul><li>Everything that went smoothly, so you can do it again.</li><li>Everything that went wrong so you can scrap it or improve it in the future.</li><li>How much did the event cost in total and per participant?</li><li>What your NPS Survey and social media tracking revealed about what participants liked and disliked.</li></ul> <h3>Analyzing the hackathon platform experience</h3>Aside from talking with your team, gather feedback from the hackathon platform you used for your open innovation challenge. The main goal here is to determine whether all expectations were met.It's important that you schedule a meeting with platform representatives to discuss topics such as: <ul><li>Did the platform facilitate effective communication between participants, mentors, and organizers?</li><li>Was it simple for participants to form groups and submit projects using the platform?</li><li>How did the judges rate the projects? Is there anything we could have done better?</li><li>If the platform supports live streaming, how was the performance?  </li></ul><img src="https://taikai.azureedge.net/n2_RSk9wVKjZQYwSLzXkvYJ7Git_yDx5B4MoS4Pq2DU/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy8xNGQ2MWQ0MC02Y2NmLTExZWQtYWUxMC01N2I5NjgxMzg5YjBTY3JlZW5zaG90IDIwMjItMTAtMjUgYXQgMTUtMTctNDUgVEFJS0FJIExhYnMgLSBXZWIzIERldmVsb3BtZW50IEh1Yi5wbmc" style="width:800px" class="fr-fic fr-dib" />At <a href="https://taikai.network/organizations" target="_blank">TAIKAI</a>, we always have a debriefing call with organizers to not only receive feedback about our hackathon platform but also about the event as a whole.We understand how important it is for the platform and host to be able to communicate effectively, so we're always working to collect feedback from organizers and improve our tool accordingly.We have spent years optimizing our platform for online, hybrid, internal, or recruitment hackathons. If you want to get to know TAIKAI better, reach out to us <a href="https://taikai.network/organizations" target="_blank">over here</a>. <h3>Share evidence and celebrate the winners!</h3>Since you collect evidence, why not start sharing them? Photos, tweets, webinars... any useful content should be included on a social media posting calendar.Aside from that, you can also publish a blog post on your website after compiling the results of an internal report, recognizing the teams' efforts and demonstrating the hackathon's success.To show appreciation for the participants, a good strategy is to also publish content about the winning projects.By sharing the winning projects with the community, you immediately create a sense of inclusion and proximity. Furthermore, this strategy promotes your event and gives future participants a taste of how much they will be valued if they perform well.As an example, TAIKAI has published a Blog Post with <a href="https://taikai.network/en/blog/data-science-project-ideas" target="_blank">Data Science project ideas</a>. We mentioned four challenges that we co-create with partners in the blog post, along with four winner ideas. <h3>Building a POC or MVP</h3>Hackathons are frequently used to generate ideas and prototypes for new products. So perhaps, now is the time to capitalize on the fact that you have <a href="https://taikai.network/en/blog/how-to-promote-a-hackathon" target="_blank">attracted talent</a> and start working on a proof of concept (POC) or an MVP.Driving an acceleration program to develop the best solutions or finalist projects is a perfect example. Investing in this digital infrastructure can lead to opportunities for product development or, in the best-case scenario, spin-offs. <h3>To conclude this post-hackathon guide…</h3>Remember that in order to follow this post-hackathon guide, you must begin planning your strategy before the event begins.It means that you must set SMART goals (specific, measurable, achievable, realistic, and time-bound objectives) from the moment you begin planning your event.By the time you start <a href="https://taikai.network/en/blog/how-to-promote-a-hackathon" target="_blank">attracting participants to your hackathon</a> and <a href="https://taikai.network/en/blog/strategies-to-engage-a-community-hackathon" target="_blank">engaging your community during the event</a>, you must keep an eye on the number of social media interactions, news that are being published and jot down what is going well and what is not. This will simplify your post-hackathon meetings and reports.Furthermore, don't wait until the last minute to write your NPS survey. You can prepare ahead of time using online tools like Refiner or Totango.And, of course, you can make your life easier by hosting your challenge at an all-in-one hackathon platform like <a href="https://taikai.network/organizations" target="_blank">TAIKAI</a>. <h4>We're here for you.</h4><a href="https://taikai.network/en/organizations" target="_blank">Request a demo</a> today. Contact us to learn more about our collaborative and personalized platform.

Quando organiza&ccedil;&otilde;es decidem planejar um hackathon, uma das perguntas mais comuns que ouvimos &eacute;: &quot;O que devemos fazer depois do evento?&quot;. Se voc&ecirc; tem o mesmo dilema, este guia p&oacute;s-hackathon ir&aacute; ajud&aacute;-lo.Primeiramente, sua estrat&eacute;gia deve incluir uma pesquisa p&oacute;s-evento desde o in&iacute;cio, a fim de coletar feedback, bem como uma mensagem sincera de agradecimento. Para ter sucesso, voc&ecirc; tamb&eacute;m precisar&aacute; coletar dados e realizar uma retrospectiva p&oacute;s-hackathon.<img src="https://taikai.azureedge.net/i3DkY8GD1j0tELIobEua8M2lDoTubPhMwXPGOCz_4fk/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy8wNzBiNWM3MC0xMGVlLTExZWUtYjU5Ny0yNzdmOTRiNmM1YWRwb3N0IGhhY2thdGhvbi5wbmc" style="width: 950px;" class="fr-fic fr-dib"><h4 id="isPasted">&Iacute;ndice</h4><table style="width: 100%;"><tbody><tr><td style="width: 100.0000%;">Envio de uma nota de agradecimentoPesquisa de NPS p&oacute;s-hackathonColeta de evid&ecirc;ncias da m&iacute;dia e redes sociaisRealiza&ccedil;&atilde;o de uma retrospectiva p&oacute;s-hackathonCompartilhando as evid&ecirc;nciasIniciando um POC ou um MVP</td></tr></tbody></table> <h3>Envie uma nota de agradecimento para todos 🗒️</h3>Agora que seu hackathon terminou, &eacute; apropriado enviar uma nota de agradecimento para todos que colaboraram e participaram. Isso inclui:-&nbsp;Participantes, &eacute; claro;-&nbsp;Mentores;-&nbsp;Jurados;-&nbsp;Co-organizadores;-&nbsp;Patrocinadores;-&nbsp;E volunt&aacute;rios.Idealmente, voc&ecirc; deve ter mensagens diferentes para cada uma dessas partes interessadas. Afinal, cada um teve responsabilidades diferentes no evento. No entanto, voc&ecirc; pode simplificar sua mensagem incluindo:-&nbsp;Aprecia&ccedil;&atilde;o sincera pelo esfor&ccedil;o, enfatizando a import&acirc;ncia do trabalho do participante, mentor, jurado, co-organizador, patrocinador ou volunt&aacute;rio;-&nbsp;Uma ou duas frases motivacionais incentivando a pessoa a acompanhar as oportunidades de emprego e participar de outros eventos da empresa;-&nbsp;Uma breve men&ccedil;&atilde;o e parab&eacute;ns aos vencedores;-&nbsp;Um convite para participar da pesquisa p&oacute;s-hackathon.Aqui est&aacute; um exemplo do que voc&ecirc; poderia escrever para os participantes:<table style="width: 100%;"><tbody><tr><td style="width: 100.0000%;">Caro [nome da pessoa],Agradecemos pela dedica&ccedil;&atilde;o e esfor&ccedil;o que voc&ecirc; dedicou ao seu projeto. Voc&ecirc; superou muitos desafios e estamos orgulhosos de suas conquistas.Esperamos que voc&ecirc; tenha aproveitado o hackathon [nome] tanto quanto n&oacute;s! Foi divertido, empolgante e desafiador ao mesmo tempo.Antes de ir embora, por favor, nos informe suas opini&otilde;es sobre o evento ao preencher uma breve pesquisa. Levar&aacute; apenas 5 minutos do seu tempo.Tamb&eacute;m ficar&iacute;amos gratos se voc&ecirc; pudesse nos informar suas impress&otilde;es sobre o evento ao preencher uma breve pesquisa. Levar&aacute; apenas 5 minutos do seu tempo.Continue brilhando,Equipe [nome da empresa] </td></tr></tbody></table><h4 id="isPasted">Envie uma mensagem pessoal aos vencedores 📨</h4>Esta mensagem tamb&eacute;m &eacute; uma oportunidade para informar os vencedores sobre os pr&oacute;ximos passos. Voc&ecirc; pode detalhar como os propriet&aacute;rios do projeto devem proceder para receber o pr&ecirc;mio.Por exemplo, se parte do pr&ecirc;mio incluir um programa de est&aacute;gio, informe a eles o que precisam fazer a partir deste ponto (com quem devem falar, quais documentos devem enviar, etc.).<blockquote>👉 Saiba <a href="https://taikai.network/en/blog/how-to-promote-a-hackathon" rel="noopener noreferrer" target="_blank">como promover um hackathon: 5 passos para atrair participantes.</a></blockquote> Esta mensagem personalizada tamb&eacute;m &eacute; essencial, especialmente se sua empresa deseja transformar o prot&oacute;tipo do projeto em um MVP (produto m&iacute;nimo vi&aacute;vel).Afinal, n&atilde;o &eacute; justo (e necess&aacute;rio) que pelo menos alguns dos participantes estejam envolvidos quando o projeto se tornar realidade?<h3>Pesquisa de NPS p&oacute;s-hackathon 👍</h3>Configurar uma pesquisa de NPS tamb&eacute;m &eacute; extremamente &uacute;til para medir o desempenho do seu hackathon. Voc&ecirc; pode pensar que conduzir uma pesquisa &eacute; in&uacute;til, mas as pessoas realmente adoram dar seu feedback.Para obter uma taxa de resposta ideal, sua pesquisa n&atilde;o deve levar mais de 5 minutos para ser conclu&iacute;da.A pontua&ccedil;&atilde;o de Net Promoter Score (NPS) geralmente &eacute; um m&eacute;todo de medir a satisfa&ccedil;&atilde;o do cliente. &Eacute; baseado em perguntas simples que devem ser respondidas em uma escala de 1 a 10. &Eacute; t&atilde;o simples assim.Mas n&atilde;o se esque&ccedil;a de deixar espa&ccedil;o no final para uma pergunta aberta.Por fim, com base nas respostas m&eacute;dias, voc&ecirc; pode dividir seus respondentes em tr&ecirc;s grupos:<img src="https://taikai.azureedge.net/TY2o5h66AdS-RJGK93zUdHmqbeL5cb15qlCS8i3MEhc/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy9lM2I2MDg5MC0xMGVmLTExZWUtYTdjNS1iOTYzMmM5NjQ1MWFhNjQzYjEzMC02NzQyLTExZWQtYTY2OC1mNzgwOWVmY2NmMDBucHNudW1iZXJzLmpwZw" style="width: 950px;" class="fr-fic fr-dib">Fonte da imagem:&nbsp;<a href="https://inevent.com/blog/others/nps-for-events-why-its-crucial-how-to-apply.html" rel="noopener noreferrer" target="_blank">InEvent</a>Detratores s&atilde;o clientes insatisfeitos que podem se tornar uma amea&ccedil;a para sua marca. Portanto, tente melhorar a experi&ecirc;ncia do evento o m&aacute;ximo poss&iacute;vel para evitar isso.Respondentes neutros podem n&atilde;o recomendar seu hackathon porque sua experi&ecirc;ncia n&atilde;o foi marcante.Os promotores est&atilde;o satisfeitos e t&ecirc;m mais probabilidade de se tornarem embaixadores da marca.Considere incluir um <a href="https://taikai.network/en/blog/importance-brand-ambassadors" rel="noopener noreferrer" target="_blank">programa de embaixadores</a> em sua estrat&eacute;gia de marca, se voc&ecirc; ainda n&atilde;o tiver um.<blockquote>👉 Descubra a <a href="https://taikai.network/en/blog/importance-brand-ambassadors" rel="noopener noreferrer" target="_blank">import&acirc;ncia dos embaixadores de marca</a> para o seu neg&oacute;cio.</blockquote><h4 id="isPasted">Como medir seu NPS final?</h4>Voc&ecirc; poder&aacute; calcular a m&eacute;dia de satisfa&ccedil;&atilde;o do seu hackathon usando a seguinte f&oacute;rmula:<table style="width: 100%;"><tbody><tr><td style="width: 100.0000%;">% de promotores - % de detratores = % de NPS</td></tr></tbody></table><h3>Coletando evid&ecirc;ncias da imprensa e das redes sociais</h3>Al&eacute;m de conduzir pesquisas de feedback (NPS), uma tarefa importante &eacute; coletar evid&ecirc;ncias do que as pessoas disseram sobre o seu evento e quando e onde mencionaram seu hackathon.Para come&ccedil;ar, voc&ecirc; deve fazer o que jornalistas e profissionais de rela&ccedil;&otilde;es p&uacute;blicas chamam de clipping: selecionar, coletar e analisar not&iacute;cias sobre sua empresa ou hackathon publicadas em v&aacute;rias m&iacute;dias.Se voc&ecirc; n&atilde;o tem or&ccedil;amento para uma empresa de monitoramento de not&iacute;cias, delegue essa an&aacute;lise de dados a algu&eacute;m da sua equipe.Al&eacute;m disso, se voc&ecirc; teve uma &oacute;tima estrat&eacute;gia pr&eacute;-hackathon, &eacute; prov&aacute;vel que tenha orientado os participantes a usar uma hashtag relacionada ao seu evento nas redes sociais. Agora &eacute; um momento oportuno para fazer medi&ccedil;&otilde;es e analisar os resultados:-&nbsp;O que as pessoas disseram sobre o seu evento e quantas vezes sua hashtag foi usada;-&nbsp;Quantas pessoas compartilharam seu an&uacute;ncio de evento, transmiss&otilde;es ao vivo e/ou links relevantes do hackathon?-&nbsp;Colete fotos, capturas de tela e conversas relevantes sobre sua marca e evento em v&aacute;rias plataformas de redes sociais;-&nbsp;M&eacute;tricas de engajamento: determine quantos curtidas, cliques, coment&aacute;rios e favoritos voc&ecirc; recebeu quando voc&ecirc; ou os patrocinadores do hackathon compartilharam informa&ccedil;&otilde;es sobre o evento.-&nbsp;Quantas pessoas interagiram com sua marca durante o per&iacute;odo ativo do evento, em compara&ccedil;&atilde;o com outros per&iacute;odos n&atilde;o relacionados ao evento;-&nbsp;Taxa de crescimento da audi&ecirc;ncia: monitore o quanto sua base de m&iacute;dia social (n&uacute;mero de seguidores) cresceu desde o an&uacute;ncio inicial do evento;-&nbsp;Taxa de rejei&ccedil;&atilde;o: a porcentagem de usu&aacute;rios que clicaram no seu link, visitaram uma &uacute;nica p&aacute;gina e sa&iacute;ram. Uma taxa de rejei&ccedil;&atilde;o alta &eacute; um sinal de que sua p&aacute;gina de destino/landing page (ou at&eacute; mesmo seu evento) n&atilde;o &eacute; interessante o suficiente.Existem v&aacute;rias <a href="https://www.meltwater.com/en/blog/top-social-media-monitoring-tools" rel="noopener noreferrer" target="_blank">ferramentas de monitoramento de redes sociais</a> que voc&ecirc; pode usar para ajud&aacute;-lo.Compilar todos esses dados e informa&ccedil;&otilde;es ser&aacute; fundamental para sua equipe refletir sobre a experi&ecirc;ncia do hackathon. Al&eacute;m disso, ser&aacute; &uacute;til n&atilde;o apenas para o planejamento de eventos futuros, mas tamb&eacute;m para mostrar os resultados do evento aos seus stakeholders.<h3>Realize uma retrospectiva p&oacute;s-hackathon!</h3>Depois de reunir todos os registros do hackathon (n&uacute;mero de equipes, participantes totais, orienta&ccedil;&otilde;es fornecidas, etc.) e combin&aacute;-los com as evid&ecirc;ncias coletadas, &eacute; hora de realizar uma retrospectiva p&oacute;s-hackathon.Re&uacute;na sua equipe para refletir sobre a experi&ecirc;ncia do evento internamente. A ideia &eacute; que, trabalhando juntos, voc&ecirc;s possam identificar o que funcionou e onde podem melhorar.Voc&ecirc;s podem discutir uma variedade de t&oacute;picos, como:-&nbsp;Processos e procedimentos;-&nbsp;Determinar se o p&uacute;blico-alvo foi alcan&ccedil;ado;-&nbsp;A qualidade dos projetos apresentados e se eles atenderam &agrave;s expectativas;-&nbsp;A qualidade das mentorias e do j&uacute;ri ao avaliar os projetos;-&nbsp;Trabalho em equipe, entre outros.O uso de post-its &eacute; uma excelente ferramenta de brainstorming nesse caso. O <a href="https://www.mural.co/" rel="noopener noreferrer" target="_blank">Mural</a> pode ser usado se sua equipe trabalha remotamente. Aqui est&aacute; uma ilustra&ccedil;&atilde;o:<img src="https://taikai.azureedge.net/CcF7sOAn3qZ5ZDunRU3i39kW5DXFoSf9kOSWwmBs3JA/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy9iZTNlOTgwMC0xMGYxLTExZWUtOWU0ZS1hZjFjNzNkZmEwYjU3MDA1OWJkMC02NzRhLTExZWQtYTY2OC1mNzgwOWVmY2NmMDBtdXJhbC5qcGc" style="width: 950px;" class="fr-fic fr-dib">O relat&oacute;rio retrospectivo deve indicar:-&nbsp;Tudo que correu bem, para que possa ser repetido.-&nbsp;Tudo que deu errado, para que possa ser descartado ou melhorado no futuro.-&nbsp;Qual foi o custo total do evento e por participante?-&nbsp;O que sua pesquisa NPS e o acompanhamento nas redes sociais revelaram sobre o que os participantes gostaram e n&atilde;o gostaram.<h3>Analisando a experi&ecirc;ncia da plataforma de hackathon</h3>Al&eacute;m de conversar com sua equipe, recolha feedback da plataforma de hackathon que voc&ecirc; usou para o desafio de inova&ccedil;&atilde;o aberta. O principal objetivo aqui &eacute; determinar se todas as expectativas foram atendidas.&Eacute; importante agendar uma reuni&atilde;o com representantes da plataforma para discutir t&oacute;picos como:-&nbsp;A plataforma facilitou a comunica&ccedil;&atilde;o efetiva entre participantes, mentores e organizadores?-&nbsp;Foi simples para os participantes formarem grupos e enviarem projetos usando a plataforma?-&nbsp;Como os jurados avaliaram os projetos? H&aacute; algo que poder&iacute;amos ter feito melhor?-&nbsp;Se a plataforma suporta transmiss&atilde;o ao vivo, como foi o desempenho?<img src="https://taikai.azureedge.net/C2VxDtiZPoB5oEiUHNzdrYI98SlNeDjppHIKfCuhzQA/rs:fit:800:0:0/aHR0cHM6Ly9zdG9yYWdlLmdvb2dsZWFwaXMuY29tL3RhaWthaS1zdG9yYWdlL2ltYWdlcy9lOGQ4MGNlMC0xMGYxLTExZWUtYjFlYy0yNzU2YTRjNTFjYmUxNGQ2MWQ0MC02Y2NmLTExZWQtYWUxMC01N2I5NjgxMzg5YjBTY3JlZW5zaG90IDIwMjItMTAtMjUgYXQgMTUtMTctNDUgVEFJS0FJIExhYnMgLSBXZWIzIERldmVsb3BtZW50IEh1Yi5wbmc" style="width: 950px;" class="fr-fic fr-dib">Na <a href="https://taikai.network/organizations" rel="noopener noreferrer" target="_blank">TAIKAI</a>, sempre realizamos uma chamada de debriefing com os organizadores para n&atilde;o apenas receber feedback sobre nossa plataforma de hackathon, mas tamb&eacute;m sobre o evento como um todo.Entendemos o qu&atilde;o importante &eacute; a comunica&ccedil;&atilde;o efetiva entre a plataforma e o anfitri&atilde;o, ent&atilde;o estamos sempre trabalhando para coletar feedback dos organizadores e aprimorar nossa ferramenta de acordo.Passamos anos otimizando nossa plataforma para hackathons online, h&iacute;bridos, internos ou de recrutamento.Se voc&ecirc; deseja conhecer melhor a TAIKAI, entre em contato conosco <a href="https://taikai.network/organizations" rel="noopener noreferrer" target="_blank">aqui</a>.<h3>Compartilhe evid&ecirc;ncias e celebre os vencedores!</h3>J&aacute; que voc&ecirc; coleta evid&ecirc;ncias, por que n&atilde;o come&ccedil;ar a compartilh&aacute;-las?Fotos, tweets, webinars... qualquer conte&uacute;do &uacute;til deve ser inclu&iacute;do em um calend&aacute;rio de publica&ccedil;&otilde;es nas redes sociais.Al&eacute;m disso, voc&ecirc; tamb&eacute;m pode publicar um post no blog em seu site ap&oacute;s compilar os resultados de um relat&oacute;rio interno, reconhecendo os esfor&ccedil;os das equipes e demonstrando o sucesso do hackathon.Para mostrar apre&ccedil;o pelos participantes, uma boa estrat&eacute;gia &eacute; tamb&eacute;m publicar conte&uacute;do sobre os projetos vencedores.Ao compartilhar os projetos vencedores com a comunidade, voc&ecirc; imediatamente cria uma sensa&ccedil;&atilde;o de inclus&atilde;o e proximidade. Al&eacute;m disso, essa estrat&eacute;gia promove seu evento e d&aacute; aos futuros participantes uma ideia de quanto ser&atilde;o valorizados se tiverem um bom desempenho.Como exemplo, a TAIKAI publicou um post no blog com ideias de projetos de <a href="https://taikai.network/en/blog/data-science-project-ideas" rel="noopener noreferrer" target="_blank">Ci&ecirc;ncia de Dados</a>. Mencionamos quatro desafios que co-criamos com parceiros no post do blog, juntamente com quatro ideias vencedoras.<h3>Desenvolvendo um POC ou MVP</h3>Hackathons s&atilde;o frequentemente usados para gerar ideias e prot&oacute;tipos de novos produtos. Ent&atilde;o talvez seja hora de aproveitar o fato de ter atra&iacute;do <a href="https://taikai.network/en/blog/how-to-promote-a-hackathon" rel="noopener noreferrer" target="_blank">talentos</a> e come&ccedil;ar a trabalhar em uma prova de conceito (POC) ou um produto m&iacute;nimo vi&aacute;vel (MVP).Realizar um programa de acelera&ccedil;&atilde;o para desenvolver as melhores solu&ccedil;&otilde;es ou projetos finalistas &eacute; um exemplo perfeito.Investir nessa infraestrutura digital pode levar a oportunidades de desenvolvimento de produtos ou, no melhor dos casos, a spin-offs.<h3>Para concluir este guia p&oacute;s-hackathon...</h3>Lembre-se de que, para seguir este guia p&oacute;s-hackathon, voc&ecirc; deve come&ccedil;ar a planejar sua estrat&eacute;gia antes mesmo do in&iacute;cio do evento.Isso significa que voc&ecirc; deve estabelecer metas SMART (espec&iacute;ficas, mensur&aacute;veis, alcan&ccedil;&aacute;veis, realistas e com prazo definido) a partir do momento em que come&ccedil;a a planejar seu evento.Quando come&ccedil;ar a <a href="https://taikai.network/en/blog/how-to-promote-a-hackathon" rel="noopener noreferrer" target="_blank">atrair participantes para seu hackathon</a> e <a href="https://taikai.network/en/blog/strategies-to-engage-a-community-hackathon" rel="noopener noreferrer" target="_blank">envolver sua comunidade durante o evento</a>, voc&ecirc; deve ficar de olho no n&uacute;mero de intera&ccedil;&otilde;es nas redes sociais, nas not&iacute;cias que est&atilde;o sendo publicadas e anotar o que est&aacute; indo bem e o que n&atilde;o est&aacute;.Isso facilitar&aacute; suas reuni&otilde;es e relat&oacute;rios p&oacute;s-hackathon.Al&eacute;m disso, n&atilde;o espere at&eacute; o &uacute;ltimo minuto para escrever sua pesquisa NPS. Voc&ecirc; pode se preparar antecipadamente usando ferramentas online como Refiner ou Totango.E, &eacute; claro, voc&ecirc; pode facilitar sua vida hospedando seu desafio em uma plataforma de hackathon completa como a <a href="https://taikai.network/organizations" rel="noopener noreferrer" target="_blank">TAIKAI</a>.<h4>Estamos aqui para voc&ecirc;.</h4><a href="https://taikai.network/en/organizations" rel="noopener noreferrer" target="_blank">Solicite uma demonstra&ccedil;&atilde;o hoje mesmo</a>. Entre em contato conosco para saber mais sobre nossa plataforma colaborativa e personalizada.

A post-hackathon strategy must include an NPS survey as well as data collection, such as social media mentions and news clippings.

 Uma estratégia pós-hackathon deve incluir uma pesquisa NPS e coleta de dados, como menções nas redes sociais e notícias.

Post-hackathon guide: Key insights when closing an event

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