Dex@carolfranco

I'm currently a software developer student at UADE University in Buenos Aires Argentina.

Throughout my professional career, I have focused on the area of digital marketing and data science, acquiring a deep understanding of analytics and how to effectively track and optimize data for maximum impact.

As a Data Analyst Specialist, I specialize in leveraging advanced tools such as Google Tag Manager and Google Analytics 4 to measure and optimize website performance. Proficient in implementing JavaScript dataLayers for precise event tracking, to ensure accurate data collection for insightful analysis. My proficiency extends to BigQuery, SQL, and AppScript, facilitating robust data processing and analysis.

In the area of data visualization, I excel in generating comprehensive reports and dynamic dashboards using Power BI and Looker Studio, empowering informed decision-making and strategic planning.

Complementing my data analytics skills, I bring valuable experience as a Front-End Developer. With expertise integrating: HTML, CSS, SASS, TAILWIND, JAVASCRIPT, REACT and NEXT.JS, I create engaging and responsive web experiences tailored to meet diverse client needs. Additionally, I've been acquiring experience in blockchain technologies for web3 development.

Communication skills: Spanish, English and Portuguese.